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Mastercard survey reveals European Gen Z's love for experiential gifts

For many younger Europeans, the best gifts don’t come in boxes – they’re left in their memories.

 

Perspectives

Explore insightful and personal stories from thought leaders and industry experts

Inclusion
A software engineer hungry to help puts his skills to work on a app to feed homeless people

Jakob Skov also mentored young programmers to develop the app for a Copenhagen nonprofit using surplus food from restaurants and grocers to feed people living on the streets.

Innovation
10 top payments trends for 2025 — and beyond

From simplifying transactions of all kinds — retail, commercial, cross-border, blockchain — to making digital interactions more secure, technology and innovative partnerships are continuing to transform how we transact.

Passions
Unlocking your dream experiences in 2025: 5 essential hacks for consumers

As 2025 approaches, we start thinking about experiences we want to have in the new year. Whether it's catching a much-anticipated concert, unwinding at a wellness retreat, traveling abroad, or diving into outdoor adventures, our research shows that consumers are prioritizing making memories through experiences more than ever.

Innovation
Reporting live from the track! Inside the Mastercard and McLaren Racing partnership launch

The debut at the Las Vegas Grand Pix will kick off a fleet of fan-focused experiences, further fueling passion for the fast-growing sport.

Sustainability
Rewarding behavior: Moving more sustainable grocery picks up the food chain

U.K.-based Reewild offers an AI-powered app with smart grocery shopping features, carbon tracking, and an eco-rewards system.

Sustainability
Talking trash: How one Danish city is cleaning up, cup by cup

Aarhus is piloting a first-of-its-kind deposit return program for reusable drink cups, where people get their deposit returned with a tap: “Our working vision is a city without waste bins.”

Press Releases

2024
July 19, 2024